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Our Values
Luxury that
Luxury that
does good.
“We started the company with one mission — luxury that does good. Your bed sheets are made from 100% organic cotton at a Fair Trade‑certified facility. Not only is this good for farmers and skilled workers, but it also looks after our environment. As you unwrap your new bedding and tuck yourself in tonight, we want you to sleep with peace of mind, knowing you made a difference.”
Thoughtful Design
Woven for softness that lasts.
Our cotton, sourced from the Malwa region, has a long‑staple fiber that gives it extra strength while keeping it soft and silky‑smooth. Our distinctive weaving technique results in a smoother surface with fewer exposed fiber ends — which means these sheets become even softer over time, not less.
Malwa Cotton
Long‑Staple Fiber
Sateen Weave
Hand‑Finished
01
Every seam is double‑stitched and every corner mitered by hand, so the fit stays crisp wash after wash.
02
Deep pockets are engineered to fit mattresses up to 16″, including pillow‑tops, without slipping loose.
03
The sateen weave catches light with a subtle, hotel‑quality sheen — never glossy, never synthetic‑looking.
04
Dyed using low‑impact, GOTS‑approved pigments that hold their color through hundreds of washes.
Social Responsibility
Every choice, made on purpose.
We're committed to making the right choices — choices that empower farmers and workers, and protect the environment they work in. Our supply chain is held to rigorous social, environmental, and economic standards, at every stage from field to finished sheet.
Fair Wages
Safe Conditions
Community Investment
Full Traceability
05
We buy directly from Fair Trade‑certified farming co‑ops, cutting out the middlemen who erode farmer income.
06
Every facility in our supply chain is independently audited for wages, hours, and workplace safety.
07
A share of every purchase funds Fair Trade Community Development Premiums — spent on schools, clean water, and healthcare.
08
We can trace every sheet back to the field it was grown in — no unknown links in the chain.
Our Impact
100%
of our products are made without harmful chemicals, pesticides, or GMOs.
A voice for farmers and workers in the workplace.
Investing in communities that improve thousands of lives.
Lower greenhouse gas emissions than conventional cotton.
The difference
Same thread count. Different story.
Our organic sateen, side by side with the two most common alternatives on the shelf.
Aster ParkerOrganic sateen
ConventionalCotton sateen
BambooViscose
Certified 100% organic cotton (GOTS)
Yes
No
No
Sewn in a Fair Trade certified facility
Yes
Sometimes
Sometimes
OEKO-TEX® Standard 100 tested
Yes
Sometimes
Sometimes
Long-staple cotton, 300 thread count sateen
Yes
Sometimes
No
Finished without chlorine bleach or toxic dyes
Yes
No
No
Softens with every wash
Yes
Sometimes
Sometimes
Comparisons describe typical products in each category, not any single brand.
Certifications
Standards we hold ourselves to.
Fair Trade
By ensuring Fair Trade practices, we help lift our farmers out of debt — empowering them to grow their businesses and support their families.
OEKO‑TEX® Standard 100
OEKO‑TEX Standard 100 certification makes sure every product we sell has been tested for harmful substances.
GOTS Certified
We use 100% organic cotton. All dyes, process chemicals, and auxiliaries used are biodegradable and non‑toxic — protecting both farm workers and the environment.
